Lipstick is a necessity for ladies. With a shade of red on lips, a woman can have the world at her feet. The safety of lipsticks affects the life of the queen and must not be taken lightly!
To find out the truth, Test-it™ selected 16 popular formula 2 milk powder products in the market and joined hands with a professional laboratory to perform safety test using the world leading bio-testing technology Testing 2.0. Based on the test results, it rated 14 products as Green Fish (Excellent), 2 products as Yellow Fish (Basic).
Test-it™ founds that more than two times price difference between the tested formula 2 milk powder,over 80% rated excellent.
According to the World Health Organization and United Nations, choosing the wrong product could cause cancers, infertility, precocious puberty, obesity and neurological disorders. Test-it™ provides clear, direct test reports with lifestyle tips. Equipped with scientific and objective information, consumers can make safer purchasing choices.Stay tuned for more interesting facts.
Findings of Test-it™
16 samples from 11 brands were selected for this Formula 2 test. 14 (87.5%) are rated excellent (Green Fish) and 2 (12.5%) are rated basic (Yellow Fish).
China Food and Drug Administration (CFDA) hosted a press conference on 23 January, 2018. Sun Meijun, Deputy Director of CFDA stated that infant formula milk powder has a passing rate of 99.5%, according to the National Food Safety Spot Inspections 2017. (Source: CNFOL).
Formula 2 is designed for infants over 6 months old. It has a higher standard in production. This test result shows that over 80% of the samples are rated excellent in quality. In recent years, the performance of infant formula milk powder in various screening tests have drastically improved.
Among the 31 samples tested, the most expensive one costs 210.5HKD/g, which is over 9 times of the cheapest one that costs 22.9HKD/g. The average price was 62.3HKD/g.
Milk Powder Q&A
Conventional chemical testing 1.0 and the basic regulations only reflects the basic requirement for a product’s market entry. The mission of Test-it™ is to further improve product safety with world leading technology Testing 2.0. Though horizontal analysis in similar products, Test-it™ provides consumers with information and data for better consumer choices. Products are categorised as Green Fish, Yellow Fish and Red Fish according to test results.
Test-it™ has developed a high standard as a third party consumer goods evaluation platform. Developed by an experienced research and development team and an advisory board of toxicology experts from 12 countries, Test-it™ references from the global standard of China, EU, the U.S., Japan, WHO and OECD. With the application of fish embryo toxicity (FET) test technology (Testing 2.0), The standard of Test-it™ could be higher than the existing regulations.
Market research and product
Test-it™ selected 16 best selling formula 2 milk powder products by analysing sales and attention span from the Test-it™ fans group. The research is conducted in both e-commerce platform and physical store.
Purchasing Method and Channel
All tested samples were purchased by Test-it as a common customer. Samples were purchased from the brands’ official beauty counters and their globally recognised sales channels ( official flagship stores ) on major E-commerce platforms ( JD, Tmall, Koala, Amazon) . All sample were purchased anonymously.In order to maintain neutrality and objectiveness, Test-it reports will not accept products submitted by manufactures.
1、 Transgenic medaka embryo testing for chronic toxicants.
2、Zebrafish embryo testing for acute toxicants.
Vitargent adopts an exclusive ingredients screening system comparing restricted and high risk ingredients regulated by US FDA, EU, Food and Drug Administration of Japan and China, and the CODEX Alimentarius of FAO and WHO for further product safeguarding.
Products must not contain any chemicals that are associated with health complications, eco-toxicity, or contamination by scientific safety evaluations, or are banned by the following governmental agencies and authoritative bodies.
US: USFDA’s ‘Summary of colour additives for use in the United States in foods, drugs, cosmetics, and medical devices’, ‘Prohibited & Restricted Ingredients’, and 'Everything Added to Food in the United States (EAFUS)'.
EU: European Commission Nos. 1333/2008, 1223/2009, 1129/2011, and 1130/2011, and Candidate List of substances of very high concern for Authorisation (SVHC) by European Chemicals Agency (2017).
China: China FDA’s ‘Safety and Technical Standard for Cosmetics’ (2015), and 'National food safety standards : food additive standard (GB2760-2014).
Japan: Japan’s ‘Standards for Cosmetics’ (2000), and 'Standard for use of food additives (2017)
WHO&FAO: CODEX Alimentarius.
Results Analyzing Method
|Category||Medaka embryo testing for chronic toxicants||Zebrafish embryo testing for acute toxicants||Ingredients check|
|Pass safety threhold referring to WHO guideline on Acceptable Daily Intake (ADI)||Meet fish embryo test standard at high concentration||No banned or high concernedingredients|
||Pass safety threhold referring to WHO guideline on Acceptable Daily Intake (ADI)||Meet fish embryo test standard at normal concentration||No banned but contain high concerned ingredients|
||Fail (reading exceed ADI or over 50% fish death at Vitargent category-based reference line )||Fail (reading exceed ADI or over 50% fish death at Vitargent category-based reference line )||Contain banned ingredients|
|Hong Kong Technological Achievement Award(2014)||Davos Global Innovation Pioneer (2015)||Geneva International Inventions 43rd Grand Prix Winner (2015)||World Intellectual Property Organization Gold Medal (2016)||APEC & GIC Future Maker (2016)||Unreasonable Impact (2017)|